Discover your place at Brand Collective

eCommerce Manager - Apparel

  • 494944
  • Melbourne, VIC, Australia
  • Marketing / Digital / PR / Events
  • Full-time
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We’re looking for an Ecommerce Manager to lead the online performance and digital growth of Black Pepper, Yarra Trail, and Marco Polo. Sitting within the Group Digital team, this role blends strategic trading, digital marketing, people leadership, and customer experience optimisation across a portfolio of established fashion brands.

You’ll oversee the day-to-day trading of multiple eCommerce websites and marketplaces while driving digital growth opportunities across conversion, customer journey, marketing performance, and online operations. This is a highly commercial role suited to someone who thrives in fast-paced retail environments and loves turning data and insights into action.

 

WHAT YOU’LL BE DOING

  • Lead the day-to-day trading and performance of multiple fashion eCommerce websites
  • Drive online sales, conversion, and profitability across Black Pepper, Yarra Trail, and Marco Polo
  • Execute and evolve digital strategies aligned to brand and commercial objectives
  • Oversee onsite merchandising, product launches, promotions, and trade calendar execution
  • Manage digital marketing activity across EDM, paid channels, loyalty, and customer journeys
  • Build and optimise automated customer flows and CRM activity through Klaviyo
  • Analyse website and campaign performance, presenting insights and trade recommendations to stakeholders
  • Identify and implement UX, conversion, and customer experience improvements across digital touchpoints
  • Collaborate with Creative, Studio, Supply Chain, Customer Care, and IT teams to deliver seamless online experiences
  • Lead and mentor the Ecommerce Coordinator, supporting team development and delivery outcomes
  • Manage marketplace relationships, external vendors, and digital project priorities

 

ABOUT YOU

  • 4+ years’ experience managing eCommerce businesses, ideally within fashion or retail
  • Strong experience trading Shopify websites and marketplace channels
  • Hands-on experience with Klaviyo, Shopify, AP21, and digital marketing platforms
  • Strong understanding of eCommerce trading, CRM, SEO, UX, and digital marketing performance
  • Experience leading and developing team members in a collaborative environment
  • Strong commercial acumen with the ability to balance brand, customer, and revenue outcomes
  • Confidence using analytics and performance data to identify opportunities and drive action
  • Excellent stakeholder management and communication skills
  • A proactive, solutions-focused mindset with the ability to manage multiple priorities

 

JUST SOME PERKS WE OFFER

  • Pet-friendly workspace – Yes, your furry friend can join you at work!
  • Product allowance & Generous discounts – Up to 50% off top brands like Reebok, Superdry, and Elka Collective!
  • Exclusive LK Group discounts – Treat yourself to savings at Daniel’s Donuts, Hommey, Snooze & more!
  • Access to sample sales – Exclusive to Brand Collective team members only.
  • Leave when it matters – Celebration leave, paid parental leave, volunteer leave.
  • Novated leasing – Drive your dream car with ease.
  • Loyalty rewards – We celebrate your milestones with generous service awards!
  • Well-being matters – Corporate Discount on Health Cover, Free access to Mental Health Professionals through our Employee Assistance Program.

 

READY TO MAKE AN IMPACT?

Ready to shape the digital growth of some of Australia’s most loved fashion brands and turn clicks into loyal customers?

 

ABOUT BRAND COLLECTIVE

Brand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered craftsmanship, and from private label to international luxury fashion brands. We bring brands to life!  

At Brand Collective our customers come from all walks of life, and so do we! We value diversity and inclusion in all forms, thus hire based on capability and performance. If you feel like your skills align with the role and company culture, apply today to bring brands to life!

 

Please note: at this time, Brand Collective are not seeking recruitment agency support for this role, and will not be liable for any unsolicited candidate profiles or associated fees. We encourage applicants to apply directly to this posting if they would like to be considered for this opportunity. The advertising of this role may close earlier than the listed date, and we encourage applicants to apply early. 

 

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